June 2012
7 posts
Great Brands Are About Fusing Product And Service.... →
Let us dance in the sun, wearing wild flowers in our hair…
– Susan Polis Schutz
4 tags
You don't really create brands. You just kinda...
“In every block of marble I see a statue as plain as though it stood before me, shaped and perfect in attitude and action. I have only to hew away the rough walls that imprison the lovely apparition to reveal it to the other eyes as mine see it.” ~ Michelangelo Buonarroti, well-known artist
As marketing folk, we like to tell clients, prospects, friends and family that we create brands. After all,...
4 tags
Rella:Cowan Adopts New Name →
For some reason, seeing it in the press makes it real.
2 tags
Who knows why people in history did good things? For all we know Jesus was...
– Roger Sterling, Mad Men
May 2012
7 posts
Strategic Connections Hires Rella:Cowan →
Strategic Connections, a communication and power infrastructure company based in Raleigh, has tapped Rella:Cowan to develop marketing materials for the company’s sales team. Rella:Cowan is a brand development agency celebrating its 10-year anniversary.
Rella:Cowan will be developing marketing pieces that showcase Strategic Connections’ complete capabilities, which include structured cabling,...
8 tags
Products are made in the factory, but brands are created in the mind.
– Walter Landor